The Licensing Panel has decided to grant a Premises Licence for Ruby's in Hounslow, allowing the sale of alcohol off the premises with specific conditions in place.

URL: https://democraticservices.hounslow.gov.uk/%28S%28czobl0450xbqi155ede3ifez%29%29/ieDecisionDetails.aspx?ID=20363

Decision Maker: Licensing Panel

Outcome: Recommendations Approved

Is Key Decision?: No

Is Callable In?: No

Purpose:

Content: Notification of decision following a Licensing Panel hearing to determine an application for a premises licence under section 17 of the Licensing Act 2003   Application for the Grant of a Premises Licence   PREMISES: Ruby’s, 250 Great West Road, Hounslow TW5 0BJ                     (“the Premises”)   APPLICANT:  Inderpreet Kaur Rao, Ruby’s 250 Great West Road, Hounslow TW5 0BJ   TAKE NOTICE THAT ON 30th July 2026 following a hearing before the Licensing Sub-Committee,    HOUNSLOW COUNCIL, as the Licensing Authority for the Premises RESOLVED that the application for the grant of the Premises Licence for the Premises was GRANTED, subject to the conditions and modifications set out below:   The Sub-Committee considered an application for the grant of a Premises Licence under the Licensing Act 2003.   DECISION NOTICE   Decision   The Licensing Panel has considered an application by Inderpreet Kaur Rao for the grant of a Premises Licence in respect of Ruby's, 250 Great West Road, Hounslow.   The Panel took into account:   The application and operating schedule; The written and oral representations from the parties; The Licensing Act 2003 and the steps appropriate to promote the licensing objectives; The Home Office Guidance issued under section 182 of the Licensing Act 2003; The London Borough of Hounslow Statement of Licensing Policy; The Human Rights Act 1988.   In summary, the Sub-Committee decided, after taking into account all of the individual circumstances of this case, the relevant legislation and statutory guidance, and the need to promote the four licensing objectives, to grant the Application as follows:   To grant permission for the sale of alcohol for consumption off the Premises with the following hours:   Opening Hours:    Monday-Sunday 0000hrs-0000hrs    Supply of Alcohol for consumption off the Premises:   Monday-Sunday 0000hrs-0000hrs               Conditions:   ·       All staff responsible for selling alcohol shall receive regular training in the Licensing Act 2003. Written records of this training shall be retained and made available to Police and Council officers on request. ·       No direct sales of alcohol shall be made to customers from the Premises. ·       No public Access to Premises. ·       Incident log will be kept at the Premises to record the following: a. All crimes reported to the venue; b. any complaints received; c. any incidents or disorders; d. any fault with CCTV system (if installed within the storage unit); and e. any visit by a relevant authority or emergency services. f. log book to be available for inspection by a Licensing Officer or the  Police. ·       All vehicles used in connection with the mobile bar business shall be pre-stocked. No vehicle associated with the licensed activity shall leave from the Premises between 23:00 hours and 05:00 hours ·       The Premises Licence Holder shall arrange regular inspections and clean-up of the area immediately outside the Premises and shall ensure that any litter, waste or debris arising from the licensed activity is removed promptly and disposed of appropriately   ·       A Challenge 25 proof of age scheme shall be operated at the Premises where the only acceptable forms of identification are recognised photographic identification cards, such as a driving Licence, passport or proof of age card with the PASS (Proof of Age Standards Scheme) Hologram.   ·       The Premises shall install and maintain a CCTV system which records 24 hours a day. All entry and exit points will be covered for the storage areas enabling frontal identification of every person entering in any light conditions   ·       The Premises must ensure that someone is available who knows how to use the CCTV and be able to download from the storage device and to make any CCTV available for inspection and/or to download a copy upon request by a Licensing Officer or the Police.     Reasons   1)    The Panel convened in person to determine an application from Inderpreet Kaur Rao, Ruby’s (the “Applicant”), trading as Ruby’s, 250 Great West Road, Hounslow TW5 0BJ, (the “Premises”) for a new Premises Licence under the Licensing Act 2003.   2)    The Premises is a 3 Bedroom house with garage facilities which will be used for the additional storage of alcohol.   3)    At the hearing, the Applicant was represented by her son, Mr Deep Singh Rao, the designated premises supervisor.    4)    The objector consisted of one written objection found in Appendix B.   5)    The Panel reviewed the conditions proposed in the Application and those conditions agreed with the Police and Licensing Authority, shown at Appendix C, that sought to address the licensing objectives of prevention of crime and disorder, prevention of public nuisance, protection of children from harm and public safety.   6)    Mr Rao expanded that the premises had never held a Premises Licence. It was also highlighted that none of the Responsible Authorities had made any representations, and that conditions had been agreed with the Police and Licensing Authority. It was further clarified in response to the objections raised that members of the public would not be attending the Premises in person as the business model was not based on direct retail sales to members of the public. He assured the Sub-Committee that alcohol would be supplied only in connection with pre-arranged events and pre-sales, with orders placed in advance. Mr Rao confirmed that the Premises would be used primarily for the storage of alcohol and that alcohol would be delivered to or supplied for events rather than sold directly from the Premises to walk-in customers. Mr Rao also confirmed he accepted the conditions proposed by the Police, including restrictions preventing direct sales to members of the public and the operation of a Challenge 25 policy.   7)    He also explained that he was familiar with the Challenge 25 policy and understood the requirement to request acceptable identification and would be doing so when accepting a booking.  The Panel was also satisfied with the responses provided by Mr Rao regarding his compliance with the Challenge 25 condition.   8)    He also informed the Panel that the business model of the mobile bar required online access 24 hours with payments and deposits being made for alcohol to be supplied at pre-arranged events.  The Panel accepted that the business model was such that it would need to operate 24 hours to allow the sale of alcohol to take place online.   9)    The Panel discussed measures to promote the licensing objective of the prevention of public nuisance, particularly in relation to vehicle movements from the Premises during late night and early morning hours.  He further explained that the business would often leave the Premises at 6 pm for a function, returning to the Premises in the early hours of the morning.    10) The Panel canvassed the condition with Mr Rao that no vehicles associated with the mobile bar business should depart from the Premises between 23:00 hours and 05:00 hours, in order to prevent public nuisance and minimise disturbance to nearby residents.   Mr Rao confirmed that they were willing to comply with these restrictions and stated that departure to the events would occur well before 11 pm.  He also stated that should additional stock be required outside these hours, they would obtain it from an alternative source, such as a local off-licence. However, he expressed confidence that this situation was unlikely to arise due to his stock management arrangements.   11) The Panel enquired as to the purpose of the additional conditions proposed by the Applicant. In response, Mr Rao confirmed that the conditions were intended to ensure that the area surrounding the Premises was maintained in a clean and tidy condition as he appreciated that the Premises is in a residential area. Mr Rao undertook to remove any litter, including waste generated from the loading and unloading of stock, and to ensure that any broken bottles or associated debris were cleared promptly and disposed of appropriately.   12) Having considered the objection and the Applicant's response, the Panel was satisfied that the concerns raised by the objector could be adequately addressed through the conditions attached to the licence. The Panel attached significant weight to the fact that the business was only proposing to deliver to events and would not be making direct deliveries to members of the public.  Furthermore, the Police, as the responsible authority with expertise in matters relating to crime and disorder, did not object to the application and were satisfied that the licensing objectives could be promoted through the agreed conditions.   13) Accordingly, the Panel were satisfied that the grant of the licence, subject to the conditions imposed, would not undermine the licensing objectives and resolved to grant the Application with the conditions proposed by the Police, conditions restricting direct sales to members of the public and the operation of a Challenge 25 policy.   Right of Appeal   Any party aggrieved by the decision of the Licensing Panel may appeal to the Magistrates' Court pursuant to Schedule 5 of the Licensing Act 2003 within 21 days of being notified of this decision.  

Date of Decision: July 30, 2026